One of the most frustrating measurements that I encounter when analyzing a website is the time a visitor spends on the website. Honestly I hate it when someone asks me how Google Analytics can track a visitor to a page, but yet that visitor stayed on the page for a total of zero seconds.
In reality this measurement can be faulty because it's actually a best guess by any analytics program. Any number of things could cause an analytics program to register zero seconds as the amount of time a visitor spends on y...
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